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Apple Tweaks iPhone for Business Uses


Thu Mar 06, 2008 3:15 pm

Apple today unveiled tools for outside developers to make software programs for its iPhone, a move intended to widen the appeal of the multifunction device. Previewing the iPhone 2.0 software, scheduled for release this June, Apple announced the beta release of the software, offering new enterprise features such as support for Microsoft Exchange ActiveSync to provide secure, over-the-air push email, contacts and calendars as well as remote wipe, and the addition of Cisco IPsec VPN for encrypted access to private corporate networks.


Apple iPhone

Apple iPhone


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Apple iPhone Specs View Specs

"We're excited about creating a vibrant third party developer community with potentially thousands of native applications for iPhone and iPod touch," said Steve Jobs, Apple's CEO. "iPhone's enterprise features combined with its revolutionary Multi-Touch user interface and advanced software architecture provide the best user experience and the most advanced software platform ever for a mobile device."

The iPhone SDK provides developers with tools to create applications for the iPhone and the iPod touch including programming interfaces for Core OS, Core Services, Media and Cocoa Touch technologies. The iPhone SDK will allow developers to create applications that leverage Multi-Touch user interface, animation technology, large storage, built-in three-axis accelerometer and geographical location technology to deliver mobile applications.

Apple has licensed Microsoft Exchange ActiveSync and is building it right into the iPhone, so that it will connect out-of-the-box to Microsoft Exchange Servers 2003 and 2007 for secure over-the-air push email, contacts, calendars and global address lists. Built-in Exchange ActiveSync support also enables security features such as remote wipe, password policies and auto-discovery. The iPhone 2.0 software supports Cisco IPsec VPN for IP-based encryption available for transmission of sensitive corporate data, as well as the ability to authenticate using digital certificates or password-based, multi-factor authentication. The addition of WPA2 Enterprise with 802.1x authentication enables enterprise customers to deploy the iPhone and iPod touch with the latest standards for protection of Wi-Fi networks.

The iPhone 2.0 software provides a configuration utility that allows IT administrators to easily and quickly set up many iPhones, including password policies, VPN setting, installing certificates, email server settings and more. Once the configuration is defined it can be easily and securely delivered via web link or email to the user. To install, all users has to do is authenticate with a user ID or password, download the configuration and tap install. Once installed, users will have access to all their corporate IT services.

The iPhone 2.0 software release will contain the App Store, a new application that lets users browse, search, purchase and wirelessly download third party applications on the iPhone or iPod touch. The App Store lets developers reach every iPhone and iPod touch user. Developers set the price for their applications and retain 70 percent of all sales revenues. Users can download free applications at no charge to either the user or developer, or purchase priced applications with just one click. Enterprise customers will be able to create a secure, private page on the App Store accessible only by their employees. Apple will cover all credit card, web hosting, infrastructure and DRM costs associated with offering applications on the App Store. Third party iPhone and iPod touch applications must be approved by Apple and will be available exclusively through the App Store.

During the beta iPhone SDK program, a limited number of developers will be accepted into Apple's new iPhone Developer Program and offered the ability to get code onto iPhones for testing. The Standard Program costs $99 (US) per year and gives members an iPhone SDK and development tools; access to pre-release iPhone software; technical support; the ability to get code onto iPhones for testing; and distribution of applications via the new App Store. The Enterprise Program costs $299 (US) per year.

In addition to these new iPhone network and security features, the beta iPhone 2.0 software provides several new Mail features such as the ability to view PowerPoint attachments, in addition to Word and Excel, as well as the ability to mass delete and move email messages.

Apple plans to release the final iPhone 2.0 software, including the iPhone SDK and new enterprise features, as a free software update for all iPhone customers by the end of June. Third party applications created for the iPhone will also run on the iPod touch, and iPod touch users will be required to purchase a software update to run these applications. The free beta iPhone SDK is available immediately worldwide and can be downloaded at http://developer.apple.com/iphone/program . The iPhone Developer Program will initially be available in the US and will expand to other countries in the coming months.

- Apple iPhone Specs


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Reader Comments (4)


1. Posted by Shalalala Thu Mar 06, 2008 3:44 pm

Well, the SDK is free, but it costs a ONE TIME fee of $99 to publish that app to be distrubuted officially from Apple - plus, it will be free for everyone else.

If you have an iPod touch though, you have to pay to upgrade to version 2.0

more info is at gizmodo.com icon_smile.gif


2. Posted by iowa Thu Mar 06, 2008 9:01 pm

Allowing 3Rd Party Applications Is A Smart Move. Now If They Could Only Do Something About The 30 Degree Functionality Problem.

3. Posted by dvmobile Tue Mar 18, 2008 3:51 am

Yes those one with an iPod touch have to pay to upgrade to version 2.0 .

4. Posted by Rob5 Mon May 26, 2008 4:34 pm

this is good. more apps = more usefulness. sucks for ipod touch users who have to pay to upgrade

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